I recently saw the Chanel Chance Eau Vive video on several occasions whilst flicking from video to video on YouTube. To be honest, I'm not the biggest fan. I do quite like the art direction of the advert, however I don't really feel like it fits with the Chanel Chance brand. Although the classic oversized big bottle appears - as bowling balls, launched down the alleys - I didn't feel it worked as well as the previous campaigns.
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